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From Idea to conference

From Idea to conference

Transforming scientific concepts into structured, review-driven conference programs through a multi-stage workflow.

First, a little context

First, a little context

Overview

Overview

Overview

Keystone is a conference management platform that streamlines the end-to-end workflow of transforming scientific conference ideas into fully planned events. The platform supports multiple user roles including concept submitters, reviewers, organizers, and administrators through stages such as concept submission, review, program planning, approvals, and speaker management.

Keystone is a conference management platform that streamlines the end-to-end workflow of transforming scientific conference ideas into fully planned events. The platform supports multiple user roles including concept submitters, reviewers, organizers, and administrators through stages such as concept submission, review, program planning, approvals, and speaker management.

Project details

Project details

Project details

Time

2 months

Tools

Figma, Claude. figjam

Prototype

Scope

Web Application

Design Team

Design Team

Senior UI/UX Designer

Senior UI/UX Designer

Senior UI/UX Designer

UI/UX Designer (me)

UI/UX Designer (me)

My Role

My Role

End-to-end UX for a white-label conference lifecycle platform.

End-to-end UX for a white-label conference lifecycle platform.

Collaborate with stakeholders and developers for seamless delivery

Collaborate with stakeholders and developers for seamless delivery

Design end-to-end user experience for a complex platform

Design end-to-end user experience for a complex platform

Build dashboards for tracking, decisions, and visibility

Build dashboards for tracking, decisions, and visibility

Simplify multi-user workflows with clear structured

flows

Simplify multi-user workflows with clear structured flows

Simplify multi-user workflows with clear structured flows

Problems Identified

Problems Identified

Designing a system for a complex, multi-stage workflow involving multiple stakeholders with different goals, while maintaining clarity, control, and consistency across the lifecycle.

Designing a system for a complex, multi-stage workflow involving multiple stakeholders with different goals, while maintaining clarity, control, and consistency across the lifecycle.

Multiple user roles with conflicting needs

Multiple user roles with conflicting needs

Long and complex review cycles

Long and complex review cycles

Lack of visibility in status and ownership

Lack of visibility in status and ownership

Need for white-label flexibility across organizations

Need for white-label flexibility across organizations

Understanding the complexity

Understanding the complexity

User Flows

User Flows &

Journey Mapping

User Flows

Mapping the user flow revealed critical dependencies between submitters, reviewers, organizers, and internal teams. These insights helped establish clearer process structures, streamline interactions, and guide the design of role-specific experiences.

Mapping the user flow revealed critical dependencies between submitters, reviewers, organizers, and internal teams. These insights helped establish clearer process structures, streamline interactions, and guide the design of role-specific experiences.

Concept Submitters

Concept Submitters

Concept Submitters

Concept Submitters

Users need confidence that their submission has been received and is progressing through the review process

Users need confidence that their submission has been received and is progressing through the review process

Users need confidence that their submission has been received and is progressing through the review process

Keystone internal staff

Keystone internal staff

Keystone internal staff

Keystone internal staff

Internal teams manage multiple parallel workflows and require centralized visibility to coordinate reviews and decisions efficiently.

Internal teams manage multiple parallel workflows and require centralized visibility to coordinate reviews and decisions efficiently.

Study Group Reviewers

Study Group Reviewers

Study Group Reviewers

Study Group Reviewers

Reviewers need a focused experience that helps them quickly identify relevant concepts, track progress, and complete evaluations within deadlines.

Reviewers need a focused experience that helps them quickly identify relevant concepts, track progress, and complete evaluations within deadlines.

Organizers

Organizers

Organizers

Organizers

Organizers require structured guidance throughout program creation and revision cycles to manage feedback, collaborators, and submissions effectively.

Organizers require structured guidance throughout program creation and revision cycles to manage feedback, collaborators, and submissions effectively.

SAB Reviewers

SAB Reviewers

SAB Reviewers

SAB Reviewers require guidance to find the concepts they are interested in.

SAB Reviewers require guidance to find the concepts they are interested in.

User Journey Mapping

User Flows &

Journey Mapping

User Journey Mapping

Mapping the end-to-end journey across multiple user roles revealed that the biggest challenges were visibility, coordination, and decision-making. This exercise helped identify opportunities to improve transparency, reduce context switching, and create role-specific experiences that support users at every stage of the workflow.

Mapping the end-to-end journey across multiple user roles revealed that the biggest challenges were visibility, coordination, and decision-making. This exercise helped identify opportunities to improve transparency, reduce context switching, and create role-specific experiences that support users at every stage of the workflow.

Concept Submitter

Concept Submitter

Submits conference ideas

Submits conference ideas

Internal Staff

Internal Staff

Screens and manages workflows

Screens and manages workflows

Study Group Reviewer

Study Group Reviewer

Reviews and scores concepts

Reviews and scores concepts

SAB Reviewer

SAB Reviewer

Reviews and sends feedback

Reviews and sends feedback

Organizer

Organizer

Submits program proposal

Submits program proposal

Defining Workflow

Defining Workflow

Defined a clear, structured workflow to streamline the end-to-end process and improve overall efficiency.

Defined a clear, structured workflow to streamline the end-to-end process and improve overall efficiency.

STAGE 01

Concept

Submission

STAGE 02

Screening

STAGE 03

Study Group Review

STAGE 04

SAB Board Meeting

STAGE 06

Proposal Revision

STAGE 07

SAB Review

STAGE 09

Proposal Finalization

STAGE 06

Proposal Revision

STAGE 07

SAB Review

STAGE 09

Proposal Finalization

UX Decisions

UX Decisions

Key decisions made while designing the screens

Key decisions made while designing the screens

Minimal Toast Reliance

Minimal Toast Reliance

Prioritizing persistent inline alerts over temporary "toast" popups, ensuring critical feedback is never missed by busy reviewers.

Prioritizing persistent inline alerts over temporary "toast" popups, ensuring critical feedback is never missed by busy reviewers.

Progress Indicators

Progress Indicators

Persistent lifecycle steppers showing users exactly where they sit in the multi-month review process.

Persistent lifecycle steppers showing users exactly where they sit in the multi-month review process.

Locked Stages

Locked Stages

Enforcing immutability on historical data, Once a review stage is passed, content freezes to ensure audit trails remain intact.

Enforcing immutability on historical data, Once a review stage is passed, content freezes to ensure audit trails remain intact.

Locked Stages

Enforcing immutability on historical data, Once a review stage is passed, content freezes to ensure audit trails remain intact.

Clear Revision States

Explicit visual differentiation between "Draft," "In Review," and "Returned for Revision" to eliminate status ambiguity.

Sectioned Guided Forms

Sectioned Guided Forms

Breaking complex scientific protocols into logical tabs (Abstract, Data, Term) to reduce cognitive load and prevent "long-scroll" fatigue.

Breaking complex scientific protocols into logical tabs (Abstract, Data, Term) to reduce cognitive load and prevent "long-scroll" fatigue.

Inline Validations

Inline Validations

Providing immediate field-level feedback rather than waiting for submission, crucial for complex academic data entry.

Providing immediate field-level feedback rather than waiting for submission, crucial for complex academic data entry.

Clear Revision States

Clear Revision States

Explicit visual differentiation between "Draft," "In Review," and "Returned for Revision" to eliminate status ambiguity.

Explicit visual differentiation between "Draft," "In Review," and "Returned for Revision" to eliminate status ambiguity.

Wireframing

Wireframing

Focused on establishing a clear information hierarchy and workflow.

Focused on establishing a clear information hierarchy and workflow.

Key features screens

Key features screens

Focused on improving clarity, reducing errors, and guiding users through structured interactions.

Focused on improving clarity, reducing errors, and guiding users through structured interactions.

External Scientist / Keystone Staff - Form Builder

External Scientist / Keystone Staff - Form Builder

Step-by-Step Data Collection

Breaking the submission into guided sections reduces cognitive load and encourages accurate completion.

Breaking the submission into guided sections reduces cognitive load and encourages accurate completion.

Step-by-step Data Collection

Progressive Disclosure

Progressive Disclosure

Only the information relevant to the current step is presented, helping users stay focused throughout the submission process.

Only the information relevant to the current step is presented, helping users stay focused throughout the submission process.

Reusable Submission Framework

Reusable Submission Framework

A consistent form structure supports different proposal types while reducing implementation complexity.

A consistent form structure supports different proposal types while reducing implementation complexity.

Keystone Staff - Dashboard

Keystone Staff - Dashboard

Centralized Submission Overview

Centralized Submission Overview

Key proposal metrics and statuses are consolidated into a single dashboard, enabling staff to monitor activity without switching between multiple views.

Key proposal metrics and statuses are consolidated into a single dashboard, enabling staff to monitor activity without switching between multiple views.

Action-Oriented Prioritization

Action-Oriented Prioritization

Search, filters, and status indicators help reviewers quickly identify submissions that require immediate attention.

Search, filters, and status indicators help reviewers quickly identify submissions that require immediate attention.

Keystone Staff - Summary Screen

Keystone Staff - Summary

Screen

Keystone Staff - Summary Screen

Comprehensive Review

Comprehensive Review

A consolidated summary enables users to validate all entered information before moving to the next stage.

A consolidated summary enables users to validate all entered information before moving to the next stage.

Quick Section Navigation

Quick Section Navigation

Users can jump directly to specific sections for edits, avoiding unnecessary backtracking through the entire form.

Users can jump directly to specific sections for edits, avoiding unnecessary backtracking through the entire form.

Keystone Staff - Status

Keystone Staff - Status

Transparent Workflow Tracking

Transparent Workflow Tracking

A visual timeline keeps users informed of each review stage, improving visibility throughout the approval process.

A visual timeline keeps users informed of each review stage, improving visibility throughout the approval process.

Milestone-Based Progress

Milestone-Based Progress

Completed, current, and upcoming stages are clearly differentiated, helping users understand where a proposal stands.

Completed, current, and upcoming stages are clearly differentiated, helping users understand where a proposal stands.

Keystone Staff - Proposal Details

Keystone Staff - Proposal

Details

Keystone Staff - Proposal Details

Single Workspace for Review

Single Workspace for Review

Proposal information, organizer details, and reviewer feedback are brought together, allowing staff to evaluate submissions without switching screens.

Proposal information, organizer details, and reviewer feedback are brought together, allowing staff to evaluate submissions without switching screens.

Contextual Decision Making

Contextual Decision Making

Supporting information remains visible while reviewing, enabling informed feedback and approval decisions.

Supporting information remains visible while reviewing, enabling informed feedback and approval decisions.

Streamlined Review Workflow

Streamlined Review Workflow

After a feedback is added history tabs appears reducing friction during the evaluation process.

After a feedback is added history tabs appears reducing friction during the evaluation process.

Organizer - Proposal Details

Organizer - Proposal Details

Transparent Feedback Loop

Transparent Feedback Loop

Organizers can view reviewer comments alongside their submission, creating a clear and structured revision process.

Organizers can view reviewer comments alongside their submission, creating a clear and structured revision process.

Collaborative Submission Management

Collaborative Submission Management

The interface supports ongoing communication between organizers and reviewers, making proposal refinement more efficient.

The interface supports ongoing communication between organizers and reviewers, making proposal refinement more efficient.

White Label System

White Label System

A scalable system separating branding flexibility from core workflow logic.

A scalable system separating branding flexibility from core workflow logic.

Brand Customization

Brand Customization

Colors (Primary / Secondary)

Typography

Logos & Identity

UI Styling (Buttons, accents)

Colors (Primary / Secondary)

Typography

Logos & Identity

UI Styling (Buttons, accents)

Fully customizable per organization

Fully customizable per organization

Flexible Experience

Flexible Experience

Reusable components

Configurable layouts

Adaptive dashboards

Role-based UI

Reusable components

Configurable layouts

Adaptive dashboards

Role-based UI

Consistent UX with flexibility

Consistent UX with flexibility

Core Workflow Engine

Core Workflow Engine

Submission, Review, Approval

Status system

Governance rules


Submission, Review, Approval

Status system

Governance rules

Submission, Review, Approval

Status system

Governance rules


Standardized across all clients

Standardized across all clients

Design System

Design System

Designed a scalable system supporting multiple branded environments.

Designed a scalable system supporting multiple branded environments.

AI as a Thinking Partner,

Not a Decision Maker

AI as a Thinking Partner,

Not a Decision Maker

Throughout the project, I used AI to expand my thinking rather than replace it. It helped me explore multiple directions, critique design choices, identify blind spots, and evaluate ideas from different perspectives. By turning AI into a collaborative design companion, I was able to move beyond first solutions and test the strength of my decisions more rigorously.

Throughout the project, I used AI to expand my thinking rather than replace it. It helped me explore multiple directions, critique design choices, identify blind spots, and evaluate ideas from different perspectives. By turning AI into a collaborative design companion, I was able to move beyond first solutions and test the strength of my decisions more rigorously.

  • Challenged assumptions and initial concepts

  • Generated alternative approaches and section explorations

  • Critiqued layouts, hierarchy, and information flow

  • Evaluated design decisions against research insights

  • Explored multiple narrative and storytelling directions

  • Accelerated iteration while maintaining design ownership

  • Challenged assumptions and initial concepts

  • Generated alternative approaches and section explorations

  • Critiqued layouts, hierarchy, and information flow

  • Evaluated design decisions against research insights

  • Explored multiple narrative and storytelling directions

  • Accelerated iteration while maintaining design ownership

What AI Did Not Do

What AI Did Not Do

Every recommendation was filtered through research, project constraints, and design intent. AI expanded the range of possibilities; the final judgment remained mine.

Every recommendation was filtered through research, project constraints, and design intent. AI expanded the range of possibilities; the final judgment remained mine.

What I'd Do Differently

What I'd Do Differently

Validate with Users Before High-Fidelity Design

Validate with Users Before High-Fidelity Design

Validate with Users Before High-Fidelity Design

For this project, the solution was designed based on business requirements and stakeholder inputs, but it was not shipped, so formal usability testing was not conducted. If the product had progressed to implementation, I would have validated the proposed workflows through usability testing to observe task completion, identify usability issues, and refine design decisions before development.

For this project, the solution was designed based on business requirements and stakeholder inputs, but it was not shipped, so formal usability testing was not conducted. If the product had progressed to implementation, I would have validated the proposed workflows through usability testing to observe task completion, identify usability issues, and refine design decisions before development.

Align Product Strategy Before Expanding to Admin Workflows

Align Product Strategy Before Expanding to Admin Workflows

Align Product Strategy Before Expanding to Admin Workflows

In retrospect, the project began by defining requirements for the product experience first, followed by planning the admin portal. This approach led to revisiting decisions as the platform evolved. If I were approaching the project today, I would first ask strategic product questions to understand business goals, user roles, permissions, workflows, and success metrics across the entire ecosystem. Establishing this foundation upfront would help shape both the product and admin experiences cohesively, reducing rework and creating a more scalable solution.

In retrospect, the project began by defining requirements for the product experience first, followed by planning the admin portal. This approach led to revisiting decisions as the platform evolved. If I were approaching the project today, I would first ask strategic product questions to understand business goals, user roles, permissions, workflows, and success metrics across the entire ecosystem. Establishing this foundation upfront would help shape both the product and admin experiences cohesively, reducing rework and creating a more scalable solution.

Other Projects

Available for work

- Let’s Connect

I am open for
Full-Time roles.

Nivethaarul © 2026.

Available for work

- Let’s Connect

I am open for
Full-Time roles.

Nivethaarul © 2026.

Available for work

- Let’s Connect

I am open for
Full-Time roles.

Nivethaarul © 2026.

Available for work

- Let’s Connect

I am open for
Full-Time roles.

Nivethaarul © 2026.

Available for work

- Let’s Connect

I am open for
Full-Time roles.

Nivethaarul © 2026.

Available for work

- Let’s Connect

I am open for
Full-Time roles.

Nivethaarul © 2026.

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