UX/UI Designer with nearly 3 years of experience,
focused on B2B platforms and enterprise SaaS.
UX/UI Designer with nearly 3 years of experience, focused on B2B platforms and enterprise SaaS.
UX/UI Designer with nearly 3 years of experience, focused on B2B platforms and enterprise SaaS.
UX/UI Designer with nearly 3 years of experience, focused on B2B platforms and enterprise SaaS.
Interface Obsessed
Listening to lanadelray
Playing wordle
Talking to devs
Exploring Chennai
Pitching Ideas
Styling cloths
Organising files
Tweaking design system
Interface Obsessed
Listening to lanadelray
Playing wordle
Talking to devs
Exploring Chennai
Pitching Ideas
Styling cloths
Organising files
Tweaking design system
Project Showcase
Selected Case Study
Project Showcase
Selected Work
Project Showcase
Selected Case Study
Redesigning complex campaign workflows for clarity, consistency, and control.
Redesigning complex campaign workflows for clarity, consistency, and control.
An enterprise UX case study exploring how I improved campaign management across interconnected modules, simplified key workflows, and created more consistent experiences within an existing product ecosystem.
An enterprise UX case study exploring how I improved campaign management across interconnected modules, simplified key workflows, and created more consistent experiences within an existing product ecosystem.
Workflow simplification · Design systems · UX/UI Redesign
Connecting complex conference workflows from idea to approval.
Connecting complex conference workflows from idea to approval.
An end-to-end UX case study exploring how I structured a multi-stage conference management experience, clarified handoffs between stakeholders, and designed role-specific workflows within a flexible, white-label platform.
An end-to-end UX case study exploring how I structured a multi-stage conference management experience, clarified handoffs between stakeholders, and designed role-specific workflows within a flexible, white-label platform.
Complex workflows · Multi-stakeholder platform · White-label design
Rethinking design intake through conversational UX.
Rethinking design intake through conversational UX.
A product design case study exploring how conversational interactions can simplify design requests, improve information flow, and create a more intuitive experience for managing complex workflows.
A product design case study exploring how conversational interactions can simplify design requests, improve information flow, and create a more intuitive experience for managing complex workflows.
AI-assisted workflows · Product strategy · Interaction design
Vibe - Coding Experiments
Products I wanted to exist
Vibe - Coding Experiments
Products I wanted to exist
Vibe - Coding Experiments
Products I wanted to exist
BRB: Focus Timer
BRB: Focus Timer
A tiny but intentional Pomodoro timer designed to break the cycle of checking your phone during breaks. Instead of losing 40 minutes to Instagram, BRB gives you a light, engaging activity that feels like a real break without the mental context switch.
Design & Aesthetic
The entire interface is built around a CRT-inspired visual style chunky pixels, glowing text, analog buttons, and that nostalgic early-computer feel. While not the most accessible choice, it creates a playful, nostalgic environment that makes the timer feel less like a productivity tool and more like a small game.
Built With
Claude code (JavaScript, HTML, Tailwind CSS). Deployed on Vercel.
Sometimes the best ideas arrive when we stop chasing them and simply sit with the view.
A tiny but intentional Pomodoro timer designed to break the cycle of checking your phone during breaks. Instead of losing 40 minutes to Instagram, BRB gives you a light, engaging activity that feels like a real break without the mental context switch.
Design & Aesthetic
The entire interface is built around a CRT-inspired visual style chunky pixels, glowing text, analog buttons, and that nostalgic early-computer feel. While not the most accessible choice, it creates a playful, nostalgic environment that makes the timer feel less like a productivity tool and more like a small game.
Built With
Claude code (JavaScript, HTML, Tailwind CSS). Deployed on Vercel.
About
The person behind the pixels
About
The person behind the pixels
I'm Nivetha, a UI/UX designer with an architecture background. I bring systems thinking and spatial reasoning to design complex digital experiences. My journey started with graphic design work for NGOs that's where I discovered my real passion for visual storytelling and user-centered thinking. Over the past years, I've focused on designing enterprise platforms and multi-user systems, collaborating with teams and clients to solve meaningful design problems.
Outside of work, you'll usually find me reading a book, solving a puzzle, or diving into something new. I enjoy working with people, staying organized, and bringing creativity into everything I do. Always curious, always learning ready to build something meaningful together.
I'm Nivetha, a UI/UX designer with an architecture background. I bring systems thinking and spatial reasoning to design complex digital experiences. My journey started with graphic design work for NGOs that's where I discovered my real passion for visual storytelling and user-centered thinking. Over the past years, I've focused on designing enterprise platforms and multi-user systems, collaborating with teams and clients to solve meaningful design problems.
Outside of work, you'll usually find me reading a book, solving a puzzle, or diving into something new. I enjoy working with people, staying organized, and bringing creativity into everything I do. Always curious, always learning ready to build something meaningful together.
My Stacks
Problem First, Solution Later
I spend time understanding what's actually broken. Is it a user pain point? A business bottleneck? A workflow that doesn't make sense? I don't jump to design until I know what I'm solving for.
Know Who I'm Designing For
Not all users are the same. In enterprise platforms, I map out exactly who uses what their goals, frustrations, constraints. One interface can't work for everyone, so I design for specific users doing specific jobs.
Align Design with Business
I understand what the company needs to achieve, what users need to accomplish, and find where those things overlap. That's where good design lives.
Map Everything Out First
Before any UI, I visualize the entire flow. How do users move through the system? What decisions do they make? Where do things break? Wireframes and flow diagrams tell me if the solution actually works before I design a single screen.
Name the Constraints
Every project has real limitations like time, technology, budget, competing user needs. I list them upfront. Constraints actually force better thinking. They're not problems to hide; they're part of the brief.
Explore Before I Finalize
I test multiple approaches. Show rough ideas . See what works, what doesn't. Only after I'm confident in the direction do I invest in high-fidelity UI. Moving fast early means fewer wrong turns later.
Problem First, Solution Later
I spend time understanding what's actually broken. Is it a user pain point? A business bottleneck? A workflow that doesn't make sense? I don't jump to design until I know what I'm solving for.
Know Who I'm Designing For
Not all users are the same. In enterprise platforms, I map out exactly who uses what their goals, frustrations, constraints. One interface can't work for everyone, so I design for specific users doing specific jobs.
Align Design with Business
I understand what the company needs to achieve, what users need to accomplish, and find where those things overlap. That's where good design lives.
Map Everything Out First
Before any UI, I visualize the entire flow. How do users move through the system? What decisions do they make? Where do things break? Wireframes and flow diagrams tell me if the solution actually works before I design a single screen.
Name the Constraints
Every project has real limitations like time, technology, budget, competing user needs. I list them upfront. Constraints actually force better thinking. They're not problems to hide; they're part of the brief.
Explore Before I Finalize
I test multiple approaches. Show rough ideas . See what works, what doesn't. Only after I'm confident in the direction do I invest in high-fidelity UI. Moving fast early means fewer wrong turns later.
AI integration
How I Use AI Ethically & Proactively
AI integration
How I Use AI Ethically & Proactively
AI integration
How I Use AI Ethically & Proactively
Vibe coding prototypes
Vibe coding prototypes
I build working prototypes in code fast enough to test with real users, polished enough to show a client.
I build working prototypes in code fast enough to test with real users, polished enough to show a client.
Research & problem framing
Research & problem framing
I use AI to research competitors, map user behavior, and stress-test design decisions.
I use AI to research competitors, map user behavior, and stress-test design decisions.
Fast, functional, live
Fast, functional, live
I design it and I ship it. Framer with Claude mean no waiting on a developer for a landing page.
I design it and I ship it. Framer with Claude mean no waiting on a developer for a landing page.
Interface Obsessed
Listening to lanadelray
Playing wordle
Talking to devs
Exploring Chennai
Pitching Ideas
Styling cloths
Organising files
Tweaking design system
Interface Obsessed
Listening to lanadelray
Playing wordle
Talking to devs
Exploring Chennai
Pitching Ideas
Styling cloths
Organising files
Tweaking design system
Available for work
- Let’s Connect
I am open for
Full-Time roles.
Nivethaarul © 2026.
Available for work
- Let’s Connect
I am open for
Full-Time roles.
Nivethaarul © 2026.
Available for work
- Let’s Connect
I am open for
Full-Time roles.
Nivethaarul © 2026.
Available for work
- Let’s Connect
I am open for
Full-Time roles.
Nivethaarul © 2026.
Available for work
- Let’s Connect
I am open for
Full-Time roles.
Nivethaarul © 2026.
Available for work
- Let’s Connect
I am open for
Full-Time roles.
Nivethaarul © 2026.